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all things marketing and business content

Here you’ll find all things relating to branding, business and marketing. Get in touch if there’s a topic you’d like me to discuss.

What should you do next after you have a business idea?

Getting a business idea is such an exciting time! You have all these different emotions coursing through your veins about what you can provide to consumers and envisioning the success that’s to come. But what do you do now that you have the idea? Let’s talk about it.

Do you have a business name idea?

This is going to be an important one. You want to make sure your business name isn’t taken by someone else in your area, or trademarked, etc. You will also want to check to see if you can use the social media handles or domain for them! The goal with your handles and website is simplicity. The easier you’re able to share, the more likely someone will remember your name later.

Look up your city and state legalities.

Can you get by as a sole proprietor, DBA (doing business as), or do you need an LLC? These are things you’ll want to talk with your local court about. Generally there are small business classes you can attend to get more information, or watch videos from lawyers and accountants in your area! But make sure you’re setup for success from the start.

Do your market research

Having an idea for a business is exciting, but is it needed? Do people want it? Are people on a search for what you’re offering? If you know other businesses that are doing what you want to do, that’s a great sign! Don’t worry about it being “oversaturated.” Your goal will be to apply your own spin to what makes you different. If you’re not sure that it’s something people want, run some polls on your social media vaguely sharing about what you plan to offer or create. You can also check search engines!

Get started

This may seem like a no brainer, but there are so many people who say they’ll start and don’t. Worry about the nitty gritty details as you go. If you’re having analysis paralysis and could use some help, I offer 1 on 1 strategy sessions! Get in touch with me here and we’ll get setup with a call.

I'm Melissa anne!

Welcome to the blog! Go refill your coffee (or heat it back up) and let’s get to learning about all things branding and marketing for your small business. Whether you’re just starting out or a seasoned-preneur, I’m here to help! Interested in learning more about who I am?

My autopilot must haves for creating systems:

relson gracie academy

"whether you think you can or can't, you're right."

– Henry Ford

I'm a huge advocate for pursuing your dreams no matter what

Because the nine to five isn't security

I spent a number of years in the start of my business with self-doubt. I had let all of the limiting beliefs others had for my life take control over me. I started to believe that the only way I could make money was if I spent a lot of time and money in school. Businesses worked for other people, but not me. It took me being on the verge of homelessness to finally wake up and realize my worth. So if this is you, I’m here to help push you towards your dream career too!

What does The Branded Academy have to offer your business?

01.

CUSTOM BRANDING
We’ll create the visual aspect of your business by means of typography, color schemes, logo design, and website creation. Helping you stand out and start attracting more of your ideals!

02.

PHOTO + VIDEO BRANDING SESSION
This is for you if you’re looking to update headshots, gain behind the scenes photos, get video content, and simply show off your business, products, or services.

03.

MARKETING
Whether it’s getting your website setup for the best search engine optimization, outsourcing your social media, or getting blog posts prepped, this one is for you.

04.

WORKFLOW
You need to get your time back. We’ll dive into automating your business in a way that makes sense for what you offer, because there’s no reason to be doing it all by hand.