Search
Close this search box.

Juiced, a mock wine branding and packaging design project

* This post may contain affiliate links. While it doesn’t cost you anything, I do get a small commission if you purchase from the external link. These urls are shared because I genuinely feel that they are helpful (with or without the commission.) *

Juiced, drinks for adults. An inspired mock wine branding focused on bringing a childlike freedom for “wine” -ing down! Whether you come into the wine bar for a drink or choose to take something to go, Juiced is here!⁠

Brand focus words: playful – joyous – freedom – vibrant – ease

Creating the mood board

When creating the mock board and main colors of choice, I was focused on how to create a playful environment. Something that brought joy seeing the vibrance. From the mood board, I put together the five lead colors and some additional tints/shades to give a better color scheme idea to work with!

colorful brand mood board inspiration, mood board ideas, vibrant branding, mood board ideas, winery branding

The logo variations

We used a more playful bubbled font to symbolize the lighthearted energy of Juiced while adding an abstract wine glass to showcase we aren’t a healthy smoothie bar or the like.

juiced logo design, wine bar logo ideas, winery branding design, wine brand designer
abstract wine glass, winery brand designer, wine logo design, abstract logo ideas, winery branding design

Pattern ideas

The pattern selection is one of my favorite elements. Using the abstract wine glass while incorporating the lead colors to bring a playful energy to the setting.

noissue coaster inspiration, winery packaging design ideas, product brand designer, winery packaging designer, colorful brands

Tangible product ideas for the wine company

Paired with the help of Mr Mockup and noissue psd files, I created these wine branding mock designs of the ways Juiced could use their branding with their brand experience in the form of product delivery.

Love what you see and want to work with me for your own business? Let’s get in touch!

Welcome to the blog! Go refill your coffee (or heat it back up) and let’s get to learning about all things branding and marketing for your small business.

Whether you’re just starting out or a seasoned-preneur, I’m here to help!

My autopilot must haves for creating systems: